An agri-tech operations platform for broiler farm management — daily reports, approval flows, KPI monitoring, financial tracking, and role-based workflows.

This portfolio — designed and built from scratch using a 14-step process. Next.js, TypeScript, and a custom design system.

A loyalty and rewards system that increased return viewer rate by 30% within 60 days of launch.

Redesigned the 10-foot UI for smart TVs and set-top boxes — bringing Vidio into the living room.

Initiated and designed the short-form video experience — Vidio's response to the vertical content consumption trend.

Created the full UX for the new Feeds — all post types, create-post flow, media editor, post detail, likes, comments, and forward to chat.

Complete media editor, custom camera, reply-to-bubble for all chat types, event creation, swipe-to-reply, and message status interactions.

Designed the end-to-end payment experience — Kirim DANA (send money), Terima DANA (receive), DANA Kaget (lucky money), and the full DANA Tab.

Explored a Tinder-like job search — swipe right to apply, left to skip, down to save. Validated through interviews, surveys, focus groups, and usability testing via InVision & video recording.

Redesigned the Math Test and Psychotest pages based on updated test materials — improving clarity, focus, and completion rate for job applicants.

UI design and logo for L'Oréal Indonesia's loyalty app — earn points on purchases, redeem rewards, and join campaigns and promotions.

Full UI dashboard for vSocial — a platform helping marketers and social media managers integrate social into promotions to drive traffic, registrations, and ROI.

Redesigned the web UI for StarHub Singapore's community forum — improving information hierarchy, readability, and user engagement.

Wireframing for EasyMoney — a platform-specific currency earned by inviting friends and family to open an EasyEquities investment account.

A global online marketplace connecting Film & TV distributors with content buyers — enabling rights licensing, bidding, and deal negotiation in days rather than months.

A real-time signal intelligence platform — reads environmental and social media data to help brands monitor consumer buzz, track competitors, and adjust marketing strategies instantly.